Interactive Marketing Blog

It’s been more than a month now that I’ve touched this blog. I even remember that I haven’t opened the dashboard to see what’s happening in there. There are couple of personal & professional reasons attached to it. But I won’t like to waste your single moment on it.
But today I’ve a very interesting video [...]

End of year 2009 is just round the corner. But if you ask me, I just don’t see that because for me year ending has always been a date than anything else. Nothing stops right! Yes, its the time, we make promises resolutions and sometime during the start of new year we again forget and [...]

I know you’re thinking either of these two – jeez, yet another social media guru (they are ones who just read the title and not the rest) and others thinking, lets see what’s this wanabe guru is upto and bash him up.
Don’t worry – you didn’t miss much. At the end of the story, you’re [...]

Off late, I’ve been collecting some thoughts on e-Commerce in India – the perpetual questions also allures me as well like why isn’t Indian e-Commerce catching up faster like it did in the west, what are the problems other than the usual infrastructure roadblocks, what sort of business models might work better in Indian markets [...]

Couple of days back I wrote a post called “Social Media Disconnect“. I’ve thinking about the same topic over & over again. All the more, going by above post’s title, I guess it should have been “why Indian marketers are so bad at measuring social media”. But will try to generalize it (so that I [...]