Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

Is Your Company A Media Company? Yes, I Say!

August 24, 2009 By: Sampad Swain Category: Marketing, Media 2.0

I’ve always admired the possibility that new age marketing presents to us. It gives us marketers (by marketers, I mean everybody who are involved the whole process to make or break a product) another opportunity not to shy away from responsibilites and the belief that customers complete the whole 360* in the product success (I’m [...]

Can Google Queries Help Predict Economic Activity?

April 03, 2009 By: Sampad Swain Category: Tech 2.0

Yeah, thats the question one the blog posts of Google Research asked. Truly the answer depends on what exactly we are trying to predict. Infact, I’ve been using Google Trends & Google Insights for Search for quite sometime now both for personal & official purpose. Some of it I’ve jotted down in few of my [...]

Using TweetMeme To Generate Word-Of-Mouth!

March 18, 2009 By: Sampad Swain Category: Random Thoughts

Twitter has been a revelation of some sorts for bloggers. I remember when I joined Twitter in 2007 when things were just shaping up for the stage. Then, I used to use social bookmarking tools like Digg, Delicious, StumbleUpon, Sphinn etc to an extent of an avid user.
Now things have changed. Now I’ve constricted myself [...]

Weekly Wrapup: Dell’s $1 Mn from Twitter, NeXT, Panasonic into Social Networking & Few More

December 20, 2008 By: Sampad Swain Category: Industry News

It’s yet another time when I browse through for the weekly summary of Web, Technology and few more interesting stuff that surfaced in the past week (i.e. 14th-20th December, 2008). As said earlier, I’ll be posting a weekly wrapup of whatever is happening in Web, Technology, Advertising, Marketing, Social Media and many more interesting stuff that [...]

The Day When Web 2.0 Died & Resurrected

December 17, 2008 By: Sampad Swain Category: Random Thoughts, Trend Spotting, Web 2.0

This will be one of the most unsual posts I’ve written. Yes, I’ve given it a catchy name but if you hear me out for a while, then I may have a point or two. I’ll start off with an unusual rant from Josh Catone of SitePoint. I agree as well as disagree with whatever [...]

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