Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

Weekly Wrapup: India Social Media Summit 2009, Tata Nano Launched, @Box & Few More

March 28, 2009 By: Sampad Swain Category: India, Industry News

Here are the weekly wrap up stories from 22nd-28th March, 2009 in whatever happened in Web, technology and few more interesting stuff.
So last week’s happenings are as follows:

India Social Media Summit 2009: I wrote a round up post in whatever happened in the social media summit 2009 organized Exchange4Media & Blogworks with association of BigAdda.com
Tata [...]

Big Day – People’s Car “Tata Nano” Launching Today!

March 23, 2009 By: Sampad Swain Category: Industry News, Random Thoughts

23rd March, 2009 – Big day for Indian auto industry or car manufacturing industry per se! Yes, TATA NANO is scheduled for launch today (Kudos to Mr. Ratan Tata and his team).

The response has been quite good (at least the stock market guys think so). Although, the launch is in Mumbai but Nano would be [...]

Slidepost: MacWorld 2008 – Steve Jobs Keynote

January 15, 2008 By: Sampad Swain Category: Marketing

These slides (Link) are the step by step coverage of Apple in “Macworld 2008: Steve Jobs Keynote“. I have tried to put the event in a slide in form of pictures of the key developments in “Macworld 2008″.
As stated in one of my earlier posts about Tata Nano and its similarity with Apple’s iPhone, now [...]

What Tata’s Nano & Apple’s iPhone have in common

January 10, 2008 By: Sampad Swain Category: Digital Branding, India, Marketing

Today is one of the glorious day in the history of Indian business. The much talked about Tata’s 1-lakh ($2700) car was launched today in the Auto Expo Show at New Delhi.
I won’t go much into the details of the car or the euphoria surrounding the launch, since it will be all over the media [...]

Links for 2008-01-10

January 10, 2008 By: Sampad Swain Category: Uncategorized

CBS News│Starbucks replaces CEO with Chairman – Coffee Giant replaces CEO, Jim Donald with Chairman, Howard Schultz. Read the inside story here (Tags: Business, Starbucks, Howard Schultz)
IBN Live│Tata unveils Rs-1 lakh People’s Car ‘Nano’ – After a long wait, TATA launched the 1lakh ($2700) car at the Auto Expo show in New Delhi. Click here [...]

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