Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

‘Social Search’ Is Evolving Fast – Who Should Be Worried?

August 13, 2009 By: Sampad Swain Category: Industry News, Trend Spotting, Web 2.0

Before getting into the answer to the question above, I would like your full attention first. Something big is coming your way! Later don’t blame me that I didn’t warned about it. Something is going to change the way we perceive so-called “Web Search” till now or may be it very well change our habits [...]

Facebook Search Coming Soon- Told You, Its Very Important!

June 17, 2009 By: Sampad Swain Category: Uncategorized

Couple of months back, I wrote a post about “Can social networking sites survive without Search“. There I mentioned that if future social sites can survive without evolved search feature integrated within it?
Fast forward now, Facebook revealed today that they are testing new versions of Facebook Search with a small group who will be able [...]

Can Local Search Make Social Networking Platforms Profitable?

May 25, 2009 By: Sampad Swain Category: Social Networking, Strategy, Web 2.0

While I was at this – “Can future social sites survive without search” meme, I stumbled upon more intruiging thought from MediaPost where the author, Matt Greitzer seems to find the panacea for all social networking platforms like Facebook who are having hard time monetizing to the extent of its reach and scale – i.e. [...]

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