Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

How I Kept Hackers @ Bay and Saved My Blog; But Still Bit Insecured!

September 07, 2009 By: Sampad Swain Category: Random Thoughts

I’ve been using Wordpress for quite sometime now. Though I’ve been late in opting it but as they say better later than never. But this post is not to inform you or let know this blog’s followers that how much I love Wordpress. Even though, my time with Wordpress has been quite fruitful in terms [...]

A Highly Disturbing Moment – Some Jack*** Spat at TechCrunch’s Michael Arrington

January 28, 2009 By: Sampad Swain Category: Uncategorized

Yesterday I got this news from Robert Scoble through his many friendfeed messages wherein he mentioned about the whole fiasco that happened with Michael Arrington of TechCrunch fame when he was attending DLD conference in Munich, Germany. 

Scoble -“I’m sitting with @techcrunch (Mike Arrington) and he said that in Germany someone spit in his face and ran [...]

Twitter Has a Book Now…Named “Twitter Means Business”

December 31, 2008 By: Sampad Swain Category: Microblogging

Got this interesting news from twitter blog. A book has been released on Twitter. Yes, the microblogging platform in now in tangible print edition. Julio Ojeda-Zapata [@jojeda] has published a book called Twitter Means Business about how companies are “harnessing Twitter to engage their customers, promote their products and monitor what is being said about [...]

Is There Anything Twitter Can’t Do, Really!

December 19, 2008 By: Sampad Swain Category: Microblogging, Trend Spotting, Web 2.0

This is one of most interesting article I’ve read so far this week on Twitter. InformationWeek takes its shot at defining the extent to which twitter can be used. One of the most crucial fact about growing popularity is its wide acceptance amongst companies and not just geekophiles and Web addicts. Many examples are given [...]

Old Media vs Digital Media in hyperconnected world

May 19, 2008 By: Sampad Swain Category: Advertising 2.0, Industry News, Marketing, Media 2.0, Microblogging, Online Marketing, Social Media, Trend Spotting

Source: IDC/Nortel White Paper – The Hyperconnected: Here They Come!
While reading the article “The Hyperconnected vs. 84% of Everyone Else on Earth” by Steve Rubel it makes me wonder that what it means to New Media/Social Media enthusiast like me when he says that:

“…52% of the US online population as largely passive.
Net, this [...]

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