Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

Digging For Future Gold in Present Web Apps

October 27, 2009 By: Sampad Swain Category: Random Thoughts, Trend Spotting, Web 2.0

I’ve been doing something below the radar of my social graph of daily routine updates. In the past couple of weeks, I’ve testing many products from major web-tech companies. I know you must be asking why – For starting, let me tell you that it’s one the interesting things that you can do. But thinking [...]

‘Social Search’ Is Evolving Fast – Who Should Be Worried?

August 13, 2009 By: Sampad Swain Category: Industry News, Trend Spotting, Web 2.0

Before getting into the answer to the question above, I would like your full attention first. Something big is coming your way! Later don’t blame me that I didn’t warned about it. Something is going to change the way we perceive so-called “Web Search” till now or may be it very well change our habits [...]

Where Can Bing Hurt The Most For Google?

June 22, 2009 By: Sampad Swain Category: Random Thoughts, Survey/Analysis, Tech 2.0

It’s been more than 3 weeks, that Microsoft’s decision search engine, Bing got released. From my side, I’d my share of fun with Bing as well vis-a-vis Google. I also did a sort of exercise of using less of Google and more of Bing.
But to be very fair, its sort of cognitive that I [...]

Will Real-Time Search Like “Collecta” And “CrowdEye” Survive Against Big Players?

June 19, 2009 By: Sampad Swain Category: Random Thoughts, Trend Spotting, Web 2.0

Sometime back, two new entrants joined the race for real-time search derby competition – CrowdEye and Collecta including previous contenders like Topsy, OneRiot, Tweetmeme and Scoopler, not to mention Twitter Search and Friendfeed Search (though not so popular amongst the ordinary searchers). Then there’s Facebook testing an upgraded internal real-time search and Google too has [...]

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