Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

Google’s Pubsubhubbub Is Exciting! Are We Looking At The Next Phase of Internet?

September 09, 2009 By: Sampad Swain Category: Trend Spotting, Web 2.0

Okay, before I start I want to share couple of things which is on top of my mind. As we all know that internet is evolving at a breakneck pace and everyday we are seeing some sort of technology which promises to revolutionize internet or the way we use internet per se. Though I’m not [...]

Will Real-Time Search Like “Collecta” And “CrowdEye” Survive Against Big Players?

June 19, 2009 By: Sampad Swain Category: Random Thoughts, Trend Spotting, Web 2.0

Sometime back, two new entrants joined the race for real-time search derby competition – CrowdEye and Collecta including previous contenders like Topsy, OneRiot, Tweetmeme and Scoopler, not to mention Twitter Search and Friendfeed Search (though not so popular amongst the ordinary searchers). Then there’s Facebook testing an upgraded internal real-time search and Google too has [...]

Microsoft Bundles IE8 With Real Time Entity OneRiot – BING FTW!

May 29, 2009 By: Sampad Swain Category: Strategy, Trend Spotting

Earlier today, Microsoft launched its new search engine, Bing amidst lots of coverage across the tech fraternity which surely will do good for Bing. But today according to RWW,  Microsoft along with their Bing launch has announced a standalone product optimized for real time web search. This offering includes Internet Explorer 8 bundled with search [...]

The Phone I carry in my Pocket is more Powerful than the Desktop Computer I used in 1998

May 08, 2009 By: Sampad Swain Category: Random Thoughts, Tech 2.0, Web 2.0

Every year, Google takes some time out from their so-called busy schedule to convey something which runs down till next year – it’s called Founder’s Letters. This time around, Sergey Brin, Co-founder & President, Technology took a wide angle view of where Google was and where it is going. More so, he also take his [...]

7 Ways Twitter’s Ranking of Content & Link Can Change The Web

May 07, 2009 By: Sampad Swain Category: Microblogging, Trend Spotting, Web 2.0

Today’s big news is that twitter is thinking to consider crawling of content and links (that are included in tweets) and begin to index those pages. Also Twitter Search will also get a reputation ranking system, which will take into account the reputation of the person who wrote each tweet and rank search results in [...]

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