Interactive Marketing Blog

This can be an interesting case-study by itself. AdAge yesterday reported about an interactive agency, Organic which did something inspirational stuff to say the least. The company in question is Chrysler and its digital agency, Organic.
What it did is in a way mind-bloggling – In July, last year before the financial system crumbled, the credit [...]

Yeah it’s official- ITC’s snack segment “Bingo” is a hit among the Indian consumers. Now the only reason I am writing this post is not only providing information about this specific product category but most importantly how Indian companies are going the digital way i.e. using digital interactive media as a crucial platform for new [...]