Interactive Marketing Blog

Sampad Swain explores Marketing, Social Media and Technology trends, strategies and its impact on Business, Culture & us

Search Engine Advertising Weathers Economic Adversity

December 06, 2008 By: Sampad Swain Category: Advertising 2.0, Industry News, Tech 2.0

A new article in MediaPost outlines the strength of 3 biggest online advertising networks i.e. Google, Yahoo & Microsoft in the face of adverse economic condition. It states how search engines are proving to be more resilient despite the worsening economic situation. The study was conducted by AdGooroo, a provider of Web marketing data and keyword [...]

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