I don’t know if you have noticed or not, but finding anything in search engines, especially Google, doesn’t give much results from Indian sites in the top pages (and god forbid if it’s a generic search). Now a recent study reveals the reasons i.e. it says that 83% of Indian sites don’t use sitemaps (mostly XML) and 50% don’t make use of robots.txt file (via Google India Blog)

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Now if you’re a blogger/site keeper or plain avid net users you may know the reason. But if you are not able to understand, then the reason is that every search engine crawls the web in regular intervals and searches for new and fresh content. And sitemaps and robots.txt file helps the crawling bots to figure out what is new and then indexes it as your search results.

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So if you’ve a site or thinking to built a new site then it’s no-brainer that what you should do for google juice.

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BTW, Amit Agarwal posted a while back about Webmaster Conference at Google India, Bangalore named as Search Masters ‘09 on 28th February, 2009. Isn’t it like Godsend! So if you’re interested to take part, please wait for your invitation from Google since its a invitation only but free event. But if you know some who has got an invitation, then he/she may help you secure an invite by passing on your request to Google India. Please check Amit’s site for more info on this.

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Note: I recently played with my robots.txt file and revamped my sitemap too. And results are more than satisfying 🙂

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