AdSense is an ad serving program run by Google. Website owners can enroll in this program to enable text, image and, more recently, video advertisements on their sites. These ads are administered by Google and generate revenue on either a per-click or per-thousand-impressions basis.

Google AdSense for content automatically crawls the content of your pages and delivers ads (you can choose both text or image ads) that are relevant to your audience and your site content—ads so well-matched, in fact, that your readers will actually find them useful – this is what Google Adsense team says in their site. Now the point I want to raise here is did anyone talk about relevancy i.e. google ads related to the site’s content which the visitors may click and in turn will generate revenues for the site owner.

Check out the advertisement below which came in www.ibnlive.com:

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The advertisement clearly shows that though the news content is on politics (broadly) still the advertisements below the news is about sports and insurance. Now supposedly if I am viewing this content, there is a least possibility that I may go on clicking the link below. So where does the Google Adsense work.

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That’s why sometimes I believe that computer generated advertisements like the above one doesn’t work most of the time (it seems as if a monkey is sitting and doing all this mess).

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